In the past month, as Metagate, we published 5 levels of the game Greensincere on the Augmented Reality platform Over the Reality for the ARwards focused on gamification. But we didn’t just upload games with AR-relevant dynamics; we used this opportunity to create a nuanced narrative that guides players through the various levels.
To achieve this, we involved Gabriele Mori (known as Sociological_Game), with whom we crafted a logical sequence for the game and designed its setting. Our final goal was to give voice to Sociological_Game through a custom avatar integrated into the different levels! Why collaborate with him specifically? We wanted our character to have depth in real life as well, and Gabriele, a sociologist with a PhD in gaming and the metaverse, was the perfect person to help us challenge stereotypes around these topics.
We wanted this narrative, sometimes critical of new technologies, to come from a voice within these worlds. Gabriele thus “uploaded” his consciousness into our avatar and even lent it his own voice, fantastically bringing the character to life! Thus, the AR character of Sociological Game was born (Flame? spoiler..), who not only sets the game environment and explains each level’s rules but does so while provoking timely reflections on the use of technology and humanity’s resources!
This is how Greensincere was born, adding to our other experiences on Over the Reality. At first glance, the name appears to combine "green" and "sincere," but when pronounced, it hints at “insincere.” Narratively, it connects to the AI’s inner conflict of striving to be insincere in its twisted pseudo-ecological mission to destroy humanity. But we won’t spoil any more...
But that’s not all... because the narrative we were building eventually took on a life of its own, and a second (but first in origin) meta-influencer literally “came into play” to help us pass the fourth level. Naturally, we’re talking about Wando! This 24-year-old meta-influencer lives between Rome and the Metaverse and became part of the first-ever collaboration of two meta-influencers in an AR game!
Coinciding with the release of the various levels, we also witnessed a market consolidation of meta-influencers, giving us further incentive to continue this project.
There are indeed two types of influencers: some leverage personal storytelling, while others provide reviews according to their style and attitude. This second type of influencer is well-suited for avatars that can fulfill the same role with certain cost advantages and reduced reputational risk. (If you haven’t seen it yet, we recommend checking out the Virgin ad with Jennifer Lopez!)
The event was commemorated by minting 2 NFT POAPs: one for the game in general and a specific one for the fourth level featuring both characters! The Metagate collection grows!
Below are links to participate in all levels of Greensincere from your smartphone on the Over the Reality augmented reality platform.
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