A June we participated in the W3summit in Gae Aulenti Square in Milan at the IBM headquarters organized by Sara NogglerFirst of all, we would like to take this opportunity to thank you for actively involving us!
With Sara, we have indeed started to explore the advantages that an NPC avatar representing us at an augmented reality event can have.
In this case, we created a resembling avatar to which we gave a voice through a personal recording of Sara.
What have we done?
In the first place, the artifact was useful for creating a teaser video for the event that could be shared, conveying in this case the spirit of the event related to professionalism and digital, but in a real location like that of Piazza Gae Aulenti.
Interesting was also the use of the avatar to create engaging videos and photos of the physical person alongside their avatar on stage or around the location, creating effects and engaging scenery, especially for the social media world.
In hindsight, we realized that using one's avatar in these occasions certainly directs the event towards a specific narrative, but this could also be used in an alternative way. One could indeed use their avatar in augmented reality even for events that they cannot physically attend for various reasons. This would translate, on one hand, to a presence of the character at the event itself, but on the other hand, for the event, it could also represent a sort of quality certification badge!!
For the video of our experiences follow us on Instagram and Twitter
You can find our references on the Linktree, mentre su Welook our POAP NFTs.
By Marco Pizzini (with the kind collaboration of OpenAI chat)
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